8 Best Shopify SMS Apps of 2026

Klaviyo ranks first because its SMS pricing is the easiest to predict of the full-featured apps here. The SMS plan costs $15 a month for up to 1,250 SMS/MMS credits, and the listing states the price includes carrier fees, so there is no separate per-carrier line to estimate. That plan adds automated two-way conversations, transactional SMS, branded links, smart opt-in tools and SMS AI for writing campaigns. Because Klaviyo also runs email, WhatsApp and mobile push, the same segments and flows can send a text to one shopper and an email to another based on Shopify order history and data from more than 350 integrations. The listing showed 4.7 stars from 3,441 reviews and says more than 117k brands use it with Shopify. The trade-off is cost when you use both channels: Email is a separate plan from $20 a month for 251 to 500 contacts, and the Free plan does not include SMS.

Omnisend ranks second for stores where email does most of the work and texts are the extra channel. Its Shopify App Store listing puts SMS on the Pro plan, which starts at $59 a month for up to 2,500 contacts and lets you add SMS from $0.007 per message. Pro also removes email send limits and adds advanced reporting, dynamic content and an AI product recommender, so one subscription covers newsletters, flows and texts. List growth tools such as exit-intent popups, spin-to-win and signup forms collect phone numbers and emails, and the listing describes abandoned cart, welcome and post-purchase workflows. Support is advertised as 24/7 email and live chat on every plan. The listing showed 4.7 stars from 3,211 reviews. The downside for SMS buyers is the entry cost: you cannot send texts from the Free plan or the $16 Standard plan, so a store that only wants SMS pays for Pro email features it may not use.

Postscript is the strongest pick here for brands that treat text messaging as their main retention channel. Its Shopify App Store listing describes an AI retention platform with SMS, RCS and email, Onsite Opt-in for list growth, Infinity Testing that keeps optimizing campaigns and flows, and Shopper, an agentic suite that answers questions and sends 1:1 messages. Starter has a $49 monthly minimum spend with a $100 credit for the first 30 days, then $0.009 per SMS and $0.045 per MMS plus carrier fees, and it already includes campaigns, automations, unlimited segments and a unique toll-free number. Growth at $100 a month lowers SMS to $0.008, adds unlimited opt-in keywords and live chat support, and comes with a 30-day free trial. The listing showed 4.7 stars from 1,205 reviews. Costs are harder to forecast than Klaviyo's because carrier fees sit on top of every rate, and email is still rolling out in phases.

Shopify Messaging is the cheapest way for a small store to send its first marketing texts. Shopify's help center lists $0.012 per SMS marketing message to US recipients, $0.025 to Canada and $0.06 to the United Kingdom, plus a $2.15 monthly charge for each approved toll-free number used for US and Canada sending. There is no plan fee, costs land on the regular Shopify bill, and a monthly spending threshold emails you when combined email, SMS and WhatsApp costs reach a set amount. Setup happens in Shopify Admin: register a toll-free number, which takes 2 to 5 business days, then build campaigns from templates. The listing showed 4.8 stars from 4,850 reviews, the largest count on this list. The limits are real for a growing SMS program: the help center says only SMS marketing campaigns are managed here, the toll-free number cannot receive replies, and there are no two-way conversations like Postscript or Klaviyo offer.

Brevo PushOwl suits stores that want texts as one part of a cheap multi-channel setup rather than a full SMS program. The Shopify App Store listing describes an email, web push and SMS suite powered by Brevo, and the Plus Bundle at $19 a month, or $180 a year with a 21% saving, lists the Email Marketing & SMS Marketing Suite along with 10k web push notifications a month, abandoned cart recovery automation and custom email pop-ups. The Power Bundle at $79 a month raises push to 25k a month and adds browse abandonment, flash sale campaigns, custom segmentation and a dedicated account manager. Every bundle lists unlimited subscribers, so the price does not climb with list size. The listing showed 4.8 stars from 2,319 reviews. For an SMS-focused buyer the gaps are clear: the free Basic Bundle does not mention SMS, the listing gives no per-message SMS rate, and the SMS features are described only as targeted campaigns.

Attentive is built for brands with enough traffic to justify a managed, contract-style SMS program. Its Shopify App Store listing highlights patented two-tap signup units and more than 30 signup unit types in a no-code builder, cross-channel audiences across SMS, email, push and RCS that update instantly, and AI that optimizes send time and personalization with smart A/B tests. Compliance is a selling point: the listing says in-house TCPA experts and templates help keep programs compliant, which matters for US text marketing. Flows listed include welcome, win-back, subscription renewal and product recommendation messages. The listing showed 4.7 stars from 111 reviews. It ranks lower on this price-and-reviews list because it publishes no price, describes a minimum 30-day free trial followed by month-to-month or long-term agreements, and has a small review base compared with the apps above, so smaller stores cannot compare its cost before a sales conversation.

Recart sells SMS as a managed service rather than a tool you run alone. Its Shopify App Store listing promises a dedicated Customer Success Manager who plans, tests and manages your SMS marketing from day one, along with custom desktop and mobile popups that capture phone numbers and emails, automations for welcome, abandoned cart and reorder messages, and AI that writes content and picks send times. Two pricing details stand out for cost-conscious merchants: the Starter plan shows costs in dollars before you send rather than in credits, and attribution counts only clicks within 7 days, which gives a more conservative view of SMS revenue. A Free plan lists no platform fees, unlimited contacts, list cleaning and flows, but it is described as for migration and onboarding. Starter costs $299 a month with a 7-day free trial and adds advanced segmentation, international texting and 1:1 strategy support. The listing showed 4.7 stars from 491 reviews.

Emotive, listed under the developer Bloom Digital By Privy, focuses on conversational SMS: automated two-way text conversations with shoppers rather than one-way blasts. Its Shopify App Store listing includes more than 600 pre-tested templates, compliant list building with pop-ups and checkout flows, segmentation for abandoned cart messages and promotions, and attribution reporting. Plans come with dedicated strategy, support and copywriting resources, including do-it-for-you options, and the listing advertises an ROI guarantee or your money back. Pricing starts with a 30-day free trial, after which you can move to a paid plan, but no price is published on the listing and external charges may be billed outside the Shopify invoice. It ranks last on a list weighted toward price and reviews because the listing showed 4.0 stars from 94 reviews, with 15% of ratings at 1 star and recent reviews that complain about unclear carrier fees and minimum spend.