9 Best Shopify Loyalty Apps of 2026

Smile.io is the most reviewed loyalty app on the Shopify App Store, and its plans are easy to read. The free plan runs up to 200 monthly orders and already includes points, rewards and referrals, more than 15 ways to earn and redeem, discount and free shipping rewards, full branding and support for Shopify POS. Essential costs $15 a month for up to 500 orders and adds a loyalty page, free product rewards, on-site nudges, analytics and one integration. Standard at $79 covers 1,000 orders and adds bonus events, points on product pages and the thank you page, and ROI and CLV insights. Growth at $199 includes 2,500 orders, then $20 per extra 100, and is where VIP tiers, points expiry, Loyalty Hub in customer accounts and benchmarks appear. The listing carries the Built for Shopify badge. The main trade-off is that tiered VIP programs cost more here than at BON or Joy.

BON Loyalty prices its plans by order volume and keeps the steps small. The free plan covers up to 150 monthly orders with a points program, an anti-cheat referral program, automated emails, discount and free shipping rewards and redeem at checkout for Shopify Plus stores. Starter at $15 a month raises the cap to 300 orders and adds a loyalty page, free product rewards, birthday rewards, points expiration and Klaviyo and review app integrations. Basic at $29 covers 500 orders and adds Shopify POS with customer QR codes, limited-time offers such as 2x point days, nudges, analytics and unlimited integrations. Growth costs $129 a month or $1,236 a year with unlimited monthly orders, VIP and B2B tiers, streak and daily check-in points and anniversary rewards. That unlimited-order plan is what sets BON apart for busy stores. The free tier is smaller than Smile.io's, so very small stores may outgrow it faster.

Joy Loyalty has the most generous free order cap among the big loyalty apps here, at 250 monthly orders, and the free Starter plan includes a points and rewards program, referrals with fraud prevention, a unified widget, email reward notifications and 24/7 live chat. Essential costs $29 a month for 500 orders, then $15 per extra 100, and adds points for social engagement, a loyalty page, point expiration, potential points on product pages, more than 30 integrations, Shopify Flow automation and an AI copilot. Advanced was listed at $129 a month (marked 30% off) for 2,000 orders and adds VIP and B2B tiers, a rule engine for custom earning, bonus multipliers, cart drawer redemption, POS rewards, Apple and Google Wallet passes and paid memberships. Ultimate at $499 adds checkout extensions, a developer toolkit and headless support. Instagram rewards for comments, story mentions and DMs are the feature competitors here do not list.

Rivo is built for direct-to-consumer brands and prices VIP tiers lower than any other app on this list. The free plan covers up to 200 monthly orders with a points program, branding and automated email campaigns. Essential at $15 a month raises the cap to 500 orders and adds a dedicated loyalty and referral page, theme extensions for product pages, on-site prompts, two integrations, Shopify POS and 24/7 human support. Scale starts at $49 a month with 400 orders, then $20 per 100 more, and its price is capped at $499 a month regardless of volume; it adds VIP tiers, points expiry, analytics, bonus campaigns, the referral program and custom CSS and fonts. Plus at $499 covers 2,500 orders and adds custom integrations such as Klaviyo events, advanced analytics, checkout extensions and the Rivo Developer Toolkit. Integrations listed include Klaviyo, Gorgias, Postscript and Attentive. Stores that need a non-English widget should check language support first.

Growave suits stores that would otherwise install separate apps for loyalty, reviews and wishlists. Its free plan covers 200 orders a month and includes a loyalty points program, wishlists, product reviews and data imports and exports, with Growave branding and 48 hour email support. Entry at $15 a month includes 500 orders, then $20 per 100 more, and adds advanced rewards, a referral program with fraud protection, nudges, a review request email series, Shopify POS and Flow and one integration such as Klaviyo. Growth at $199 a month includes 1,500 orders and adds VIP tiers and store credit online and in POS, a custom loyalty page, Apple and Google Wallet passes, gift cards, Google Shopping reviews and Instagram UGC. Plus at $499 adds checkout extensions, a headless API and SDK and B2B points and wishlists. The bundle is good value if you use all three parts, but stores that only need loyalty pay more for VIP tiers than at BON or Rivo.

Toki gives away more on its free plan than any other app here. The free plan runs up to 1,000 orders a month, then $0.15 per order, and includes more than 50 ways to earn, advanced VIP tiers, points, credit or cashback rewards, a referral program, a customer hub, Shopify POS, more than 25 integrations and advanced analytics. Pay as you Go at $49 a month includes 1,000 orders with the same $0.15 overage and adds Apple and Google Wallet passes, advanced paid membership plans, unified gift cards and one program across multiple stores. Growth at $299 covers 3,000 orders with dedicated support and any language, and Power at $599 covers 5,000 orders with a dedicated account manager. Toki launched on the Shopify App Store in January 2023, and its listing showed 99 reviews, so it has a shorter public track record than Smile.io or LoyaltyLion. For stores between 200 and 1,000 orders that want tiers, it is the cheapest route.

LoyaltyLion is aimed at brands that want a loyalty program set up with help rather than on their own. Its free plan covers 400 monthly orders with points for on-site activities, fixed and percentage discount rewards, branding options, loyalty analytics and customer segments, on-site notifications and seven pre-written languages. The only listed paid plan, Classic, costs $199 a month with a 14-day trial and adds customizable rules and rewards, unlimited integrations, VIP tiers, POS locations, loyalty attributed revenue reporting, onboarding support, a free loyalty page design and Klaviyo loyalty flows built for you. Stores doing more than 500 orders a month are asked to contact sales for Advanced or Plus quotes, so costs for larger brands are not published. The listing says the app is trusted by more than 10,000 Shopify brands and integrates with Klaviyo, Gorgias, ReCharge, Attentive, Loox and Tapcart. The gap between a free plan and $199 makes it a poor fit for small stores that want one paid feature.

Yotpo Loyalty, listed on the Shopify App Store as Yotpo: Loyalty Rewards Program, makes the most sense for brands that already use other Yotpo products. The free plan is only available to stores with fewer than 100 monthly orders and includes a rewards sticky bar, points for purchases, points exchanged for discounts, a referral program, reporting and AI chat support. Pro costs $199 a month and, from 500 orders a month, adds $0.08 to $0.20 per order; it unlocks a rewards page, more ways to earn and more rewards, redeem points at checkout, webhooks, additional integrations such as Klaviyo and Recharge and email technical support. Stores above 5,000 orders are sent to the full pricing page for advanced features. The listing describes more than 20 campaigns such as goal spend and social engagement, VIP tiers, and segments by points balance and referrals. For a stand-alone loyalty app, the small free plan and $199 entry price are harder to justify than Smile.io or BON.

Gameball is the gamified option on this list. Beyond points, tiers and referrals, it lists challenges, badges, Spin the Wheel, Slot Machine, leaderboards and streaks, and it uses two AI assistants: one sets up point economics and tiers during onboarding, and one watches customer data and suggests campaigns. The free plan is capped at 100 MRCs and includes loyalty points, reward campaigns, referrals, a first order popup, loyalty emails, Shopify POS and Shopify Flow. Starter at $34 a month covers up to 1,000 orders a month and adds five VIP tiers, points expiry, rewards for reviews, targeted campaigns, the spin wheel and slot machine and a multi-language customer interface with chat support. Pro at $159 adds all ways to earn, unlimited VIP tiers, advanced branding, checkout embeds and RFM segments. Native integrations include Klaviyo and Judge.me. With 149 reviews, it has less public feedback than the leaders, so test it during the 7-day trial.