Seguno review

Seguno is built for merchants who would rather not learn a separate marketing tool. It works inside Shopify and pulls segments, discounts, products and blog posts straight from the store, and Sidekick can draft emails and answer questions about campaigns. The free Starter plan covers up to 250 subscribers with unlimited sending, pre-built automations, more than 200 templates, unique discount codes and Canva design. Standard costs $35 a month with 2,500 subscribers included and adds popups, reviews and banners, back-in-stock alerts, multi-email custom automations, browse and cart abandonment and remailing to non-openers, with a 10-day free trial. Pro is $215 a month for 25,000 subscribers and adds onboarding, a deliverability audit and a customer success manager. The gaps are channel coverage and price at small sizes: Seguno lists email and popups but no SMS sending, and abandoned cart emails need the $35 plan.

Who it is for

Shopify merchants who want to stay inside the Shopify admin

Price

Free Starter plan up to 250 subscribers; Standard $35 a month for 2,500 subscribers.

Standard $35 / month Includes 2,500 subscribers.
Quoted from the vendor pricing page on November 13, 2026.

Key features

• Starter is free up to 250 subscribers with unlimited sending and pre-built automations
• Uses Shopify segments, discounts, products and blogs directly
• Standard adds popups, reviews, banners and back-in-stock alerts
• Browse and cart abandonment emails and remailing non-openers on Standard
• Sidekick AI drafts emails and answers campaign questions

Strengths and weaknesses

• Strength: Unlimited sending on every plan
• Strength: Unique discount codes and Canva design on the free plan
• Strength: Shopify listing shows a 4.8 rating from 734 merchant reviews
• Weakness: Cart and browse abandonment need Standard at $35 a month
• Weakness: No SMS sending listed in its features
• Weakness: Shopify only

Key facts

• Free plan: Yes, up to 250 subscribers
• Paid plans: Standard $35 (2,500 subscribers), Pro $215 (25,000 subscribers)
• Free trial: 10 days
• Shopify App Store rating: 4.8 from 734 reviews at check time

Where it ranks

Seguno is No. 7 in our Best Email Marketing Platforms for Ecommerce verdict.