Lovevery The Play Kits review

Lovevery's Play Kits are the most structured option here. Instead of one toy, parents get a box at the start of each developmental window: every 2 months in the first year, then every 3 months from age 1 to 5. The kits have names that describe the stage, from The Looker for newborns to The Planner for months 58 to 60, and each age band has a stated focus. Lovevery says the age 2 kits encourage independence and early STEM lessons, and the age 4 kits practice executive function skills such as flexible thinking and planning ahead. Parents also receive short tips and activity ideas. The cost is what holds it back on value. Year-one kits are $88 each, and from age 1 each kit is $132, which adds up to $528 a year. Families who prefer to buy a few toys at a time will spend less with MAGNA-TILES or Melissa & Doug.

Who it is for

parents who want a planned sequence of learning toys from birth to age 5

Price

$88 per Play Kit every 2 months in year one; $132 per Play Kit every 3 months from age 1.

Delivered Every 2 months | $88 per Play Kit
Quoted from the vendor pricing page on November 13, 2026.

Key features

• Kits timed to developmental windows, from The Looker Play Kit (weeks 0 to 12) to The Planner Play Kit (months 58 to 60)
• Delivered every 2 months in the first year and every 3 months from age 1
• Age 2 kits focus on independence and early STEM lessons
• Age 4 kits target executive function: flexible thinking, critical thinking, frustration tolerance and planning ahead
• Each kit comes with tips and activity ideas for parents

Strengths and weaknesses

• Strength: Covers every stage from newborn to age 5 in one plan
• Strength: New playthings are designed to complement the ones already at home
• Strength: Removes the work of choosing age-appropriate toys
• Weakness: Highest ongoing cost: $132 per kit, four times a year, from age 1
• Weakness: A subscription, so parents have to manage deliveries
• Weakness: Kits are fixed by age, so you cannot pick individual toys inside them

Key facts

• Ages: 0 to 5 years
• Year one: $88 every 2 months
• Age 1 to 5: $132 every 3 months
• Kits: 22 named stages
• Format: Subscription

Where it ranks

Lovevery The Play Kits is No. 5 in our Best Educational Toys verdict.